Who Are We?
And why we are relevant to you as a business?
Beyond Complaint is your partner in customer experience innovation by troubleshooting your customer pain points. Since 2019, our customer experience collection engine complainhero.com has been collecting data from real customers who want businesses to do better. Through our proprietary analytical framework, we will be able to tell you exactly what you need to fix in a cost-effective manner.
Our Vision
Beyond Complaint was founded with a belief that human nature is fundamentally good. Our vision is a harmonious world. To make it happen, every merchant must provide the level of customer service their customers cannot complain about!
Our Mission
We help merchants:
1) reveal their Moments of Truth,
2) understand their performance vs market competition, and
3) acknowledge their root cause problems through consultation and customized training.
Our Team
Ready, Willing and Able
Winston Lam
C E O
20+ years in Business
Growth
Seldom complain
Daryl Choy
C X O
20+ years in CX
Refinement
Never had an invalid
complaint
Karen Koo
C O O
10 years in Retail and
Customer Service
Having handled
many complaints
Angel Lai
C B O
10+ years in Business
Optimization
Will complain
if need
Fai Li
C T O
10+ years in System
Development
Ample bad encounters
in complaining